Case studies

YOCTO unlocks £700K+ in annual upgrade revenue for a leading collagen brand with Zaymo

With YOCTO and Zaymo, a leading collagen brand built its first real pre-renewal upgrade campaign — moving subscribers up the bundle ladder in one tap inside the email and generating £700,000+ in additional annual upgrade revenue.

Midnight Hour turns in-email quizzes into zero-party data it actually uses

By building its welcome and winback quizzes directly inside the email with Zaymo, Midnight Hour got 55.8% of welcome-quiz openers to finish in the inbox — then routed every answer into personalized collections, flows, and even the playlist.

Flamingo cuts subscriber cancellations by 36% with in-email subscription management

By embedding Zaymo's in-email subscription portal into its Klaviyo billing reminder flow, Flamingo reduced subscriber cancellations attributed to the billing reminder flow by 36% — proven through an A/B test.

Harry's reduces subscriber cancellations by 17% with Zaymo

By embedding Zaymo's in-email subscription portal into its billing reminder flow, Harry's gave overstocked subscribers a frictionless way to delay their next shipment — rather than cancel. The result: a 17% reduction in cancellations attributed to the billing reminder flow.

Fatty15 drives 67% YoY BFCM revenue growth with interactive subscription email

Partnering with Lunar Solar Group, Fatty15 embedded Zaymo's interactive subscription blocks into its BFCM Klaviyo campaigns, growing revenue 67.4% YoY and orders 69.6% YoY by letting customers act without leaving the inbox.

Create Wellness gets 10X ROI from in-email cross-sells and frictionless subscription editing

By embedding Zaymo's in-email subscription portal and one-click purchasing into its billing reminder flow, Create Wellness reduced subscriber churn by 19% and drove a 10X ROI — proven through an A/B test.

Gratsi earns a 16X ROI with in-email subscription management and frictionless cross-sells

By working with YOCTO to embed Zaymo's in-email subscription portal and one-click cross-sells into a billing reminder flow, Gratsi cut subscriber churn by 31% and drove meaningful incremental cross-sell revenue, all validated through a controlled A/B test.

Just Ingredients gets 15X ROI in-email subscription editing & cross-sells

By using Zaymo's one-click purchasing features and embedded subscription portal in its emails, Just Ingredients decreased churn & boosted order add-ons.

Buoy reduces churn 52% by allowing customers to edit their subscription in email

Zaymo partnered with Kulin, Buoy's email marketing agency, to build the perfect billing reminder email. Using Zaymo's in-email subscription portal widget, customers were able to make changes to their subscription directly in their email. This resulted in 52% fewer cancellations.

AKT London receives a 13X ROI from in-email cross sells and subscription actions

By using Zaymo's one-click purchasing features to increase revenue in their upcoming order flow, AKT London saw a 13X ROI.

Rasa decreases subscriber churn by 34%

By using Zaymo's subscription management in-email feature, Rasa saw a 34% decrease in subscriber churn.

Cornbread Hemp receives a 12X ROI from cross sells

Cornbread Hemp leveraged Zaymo's shoppable email technology to enable one-click purchasing and personalized product recommendations, achieving a 12X ROI.

Bubs decreases subscriber churn 24%

Zaymo's in-email subscription management reduced Bubs' notification-related churn by 24% by allowing customers to modify orders without navigating to a portal.

Gains in Bulk uses Zaymo to lift upsells and decrease cancellations

Gains in Bulk leveraged Zaymo's interactive email platform to increase subscription add-ons by 37% while reducing cancellations by 22%.

Focl decreases subscriber churn 21%

Focl integrated Zaymo's in-email subscription management tool and achieved a 21% reduction in notification-related churn through interactive emails.

Health and wellness brand sees 5x ROI from one-click upsells

A health and wellness brand leveraged Zaymo's interactive email portal to boost one-time product add-ons by 83%, generating revenue equivalent to five months of service fees from a single campaign.

MyMedic increases orders of post-purchase gift by 25%

MyMedic achieved a 25% increase in orders for a post-purchase gift offering by implementing Zaymo's interactive product blocks with pre-applied discount codes.

1906 captures 42% more reviews with in-email collection

1906 achieved a 42% conversion boost by using Zaymo's interactive in-email review collection instead of traditional star links.

Gozney increases abandoned cart revenue 27% with Zaymo

Through an A/B test, Gozney boosted abandoned cart revenue by 27% using Zaymo's interactive, shoppable emails that reduce friction and eliminate click-throughs.